THAT THING CALLED “AUTHOR PLATFORM”

 

plat·form

/ˈplatˌfôrm/

noun

1.      a raised level surface on which people or things can stand.

"there are viewing platforms where visitors may gape at the chasm"

 

2.      the declared policy of a political party or group.

"seeking election on a platform of low taxes"

 

Well, then.

 

Authors, it is said, need a platform. In authorly terms this means expertise that is already recognized as such by (preferably) a goodly number of people. It’s that thing that makes for a virtual “raised level” on which the author stands above the minions.

Turns out, it is less relevant (some say not relevant) for writers of fiction. It is essential for non-fiction, as a sort of Bona fide to be writing on a subject. In fiction, personal experience of the sort the plot conveys would serve the same function, and the platform in either case is an established public identity that attests to such and is known and followed by many.

 

I like this post because of its original title (later changed by Jane Friedman): “I’D RATHER BE WRITING.”

That, precisely.

 

I know a prolific and competent writer (of YA fiction) who had grown her blog to have thousands of followers and same for her Instagram account, who has all but abandoned both.

 

She’d rather be writing, and her platform never sold her books. Her books sold her books.

 

Adding: most good writers are not great marketers. This is what traditional publishers are supposed to be and do.

 

A writer should do what they can, and most of that consists of writing and writing better.

Signed,

Platformless Me